About InvestCues

Judgement should be as personal as the consequences.

InvestCues exists to help people make consequential money decisions with more context, responsibility and accountability than generic advice can offer.

Our thesis

Indian investors are not short of options. They are short of responsible, contextual judgement.

Banks, relatives, CAs, property brokers, apps, influencers and AI can all provide fragments. InvestCues helps build the whole view around the person who must live with the answer.

Leadership

Advice needs a named accountable person.

AM

Abhishek Misra, CFA

Co-Founder and Principal Officer, with more than two decades across financial planning, investment management, portfolio management and analytics.

Full profile
MM

Manish Misra

Co-Founder and Compliance Officer, with more than 25 years across fintech, strategic consulting, digital products and research analytics.

Full profile

Professional details are based on the current InvestCues website and should be confirmed by each founder before public launch.

Our operating standard

Calm, sharp and adult.

Fit before acquisition

Active advice is offered when the relationship can create proportionate value.

Evidence before assertion

Material claims, calculators and policy content show sources, assumptions and review dates.

Suitability before recommendation

Personal advice follows context, risk profiling, agreement and the applicable process.

Learning before scale

Gurgaon and Raipur are distinct markets with different trust and acquisition routes.

Gurgaon

Affluent, professional and decision-dense.

Professionals, founders, families, women networks, corporates, schools and RWAs.

Raipur

Home-market credibility and referral depth.

Business families, CAs, bank networks, professionals, government associations and retirees.